“In what will likely be a major change to the city’s visual landscape, the commission has voted to prohibit flutter signs, so called because they flutter when blown by the wind…
Community Development Director Linda Portal said the city has become very cluttered with signs.
‘A cleanup is overdue, and we’re doing it one issue at a time,’ she said.
Most commission members agreed the flutter signs are, in Commissioner Nancy Oakley’s words, ‘sign pollution.’
‘Each business has a flutter flag,’ said Mayor Maggi Black, ‘and people can’t even see what the store is…’ The commission voted 4-1 in favor of the flutter sign ban. It does permit their use in limited number and duration for new business openings and special events. A six-month grace period at the beginning of 2019 also will be allowed before enforcing the prohibition of flutter signs.”
— Wayne Ayers, Tampa Bay News